June 25, 2022

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Iran readies roadmap for gastronomy tourism

Iran readies roadmap for gastronomy tourism – Tehran Times

TEHRAN – Iran’s tourism ministry is developing a national blueprint to boost gastronomy tourism, vowing to prepare for both domestic and international scenes.

“At present, together with private sector activists and other related agencies, we are developing a food tourism roadmap to achieve three outputs of the domestic and foreign tourism boom, and finally to launch a branding campaign,” IRNA quoted a tourism official as saying on Sunday.

Iran is the paradise of foodies. Every province and even every city of Iran has its specific delectable dishes. So, one can enjoy a wide range of foods here in Iran; and Kermanshah is one of the most popular places among foodies.

The cornerstone of every Persian meal is rice or Polo. Persian cuisine is, above all, about balance — of tastes and flavors, textures and temperatures. In every meal, even on every plate, you’ll find both sweet and sour, soft and crunchy, cooked and raw, hot and cold.

No Persian meal is complete without an abundance of herbs. Every table is set with sabzi-khordan, a basket of fresh herbs, radishes, and scallions, which are eaten raw and by the handful, often tucked into a piece of fresh flatbread with a bite of feta, cucumber, or walnuts.

Experts believe that food tourism has become one of the most dynamic and creative segments of tourism and, at the same time, has naturally positioned itself as an element of diversification of tourism with a high impact on the promotion of sustainable development at the regional and local levels.

In 2020, Iran joined an online campaign launched by the UNWTO to promote gastronomy as an essential part of tourism. Iranian cuisine, usually dominated by fragrant herbs, varies from region to region. It principally accentuates freshness, deliciousness, and colorfulness.


Original News : https://www.tehrantimes.com/news/472620/Iran-readies-roadmap-for-gastronomy-tourism

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